Author Archives: Laura Whisler

Help Springfield Win Best Food Town in the Midwest

Springfield is in the running to be named a “Greatest Midwest Town” for food by “Midwest Living” magazine and you could help the city achieve that honor by voting daily at http://bit.ly/2pWlMpW. In all, 12 cities are on the slate and we want Springfield to win! Not only will the city’s amazing food scene get […]
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Posted in Awards, Public Relations. Comments closed

Two MSU Students Receive Scholarships from MTC

Missouri Travel Council is again awarding two $1,000 scholarships to students pursuing hospitality, travel and tourism-related majors in Missouri. This year’s winners are: Kasey Eberth, a junior from Kansas City who is majoring in hospitality leadership with a minor in sales and marketing at Missouri State University. Grayson Jamroch, a junior from Stockton, is majoring […]
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Posted in Awards. Comments closed

Registration Open for Educational Program

The Missouri Travel Council’s next educational workshop, Developing a Winning Sales Marketing Plan, is set 9:45 a.m. to 3:15 p.m. May 18 at Old Kinderhook in Camdenton. Cost is $45 for members and $60 non-members. Lunch is included. In the morning session, Dan Lennon, Director of the Missouri Division of Tourism, will lead a select […]
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Posted in Educational Opportunities. Comments closed

Workshop on Arts and Cultural Heritage Tourism set for May 12

A workshop with curriculum developed by University of Missouri Extension will be presented from 8 a.m.-4 p.m. May 12 at the Springfield-Greene County Botanical Center at Nathanael Greene/Close Memorial Park, 2400 S. Scenic Ave. The workshop is a hands-on training to pilot Arts and Cultural Heritage Tourism curriculum to be released by the University of […]
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Posted in Educational Opportunities. Comments closed

Insert Created to Fix Error in 2017 Missouri Vacation Planner

Several Springfield hotel listings were inadvertently omitted from the 2017 Missouri Vacation Planner. The Missouri Division of Tourism and Madden Media created this insert that was sent to all organizations that have supplies of vacation planners and are asking them to insert it into the publication. Planners that are in the MDT warehouse will be inserted […]
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Posted in Marketing. Comments closed

Partner Training Seminar a Success

Nearly 100 people attended the CVB’s Connect SGF Partner Training seminar Jan. 5, which included training on the new partner extranet, a research presentation and a program about TripAdvisor. Those who attended can click here for a link to a short survey about the program. The extranet – Connect SGF –  went live Jan. 4 […]
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Posted in Educational Opportunities. Comments closed

Marketing & Media Effectiveness Study Available

The Convention & Visitors Bureau recently completed a Marketing & Media Effectiveness Study by H2R Market Research that is available at SpringfieldMO.org/media. The purpose of the study was to measure the impact the CVB’s marketing campaign had upon visitation and spending, and to calculate a marketing ROI. Some highlights from the study showed that the […]
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Posted in Marketing, Statistics. Comments closed

Sponsorships, Nominations Sought for 2017 Salute to Travel & Tourism

The Convention & Visitors Bureau is planning its annual Salute to Travel & Tourism awards banquet and is seeking sponsorships for this prestigious event recognizing the “best of the best” in the local travel industry. Five awards highlighting various areas of tourism achievement will be presented along with a program celebrating the past year’s achievements […]
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Posted in Awards, Events. Comments closed

TripAdvisor Rankings Added to CVB Website

A small TripAdvisor review widget will be added to all partner listings on SpringfieldMO.org. The review widget shows the overall TripAdvisor ranking for the business with a link to the partner’s TripAdvisor profile page. A sample of the widget is shown here:  The Convention & Visitors Bureau has received several requests from partners and visitors […]
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Posted in Educational Opportunities, Marketing. Comments closed

Travel Council Offers Five Packages in Second Chance Auction

The Missouri Travel Council Second Chance Auction will take place from 8 a.m. Dec. 5 through 5 p.m. Dec. 9, and some fantastic deals are offered. To bid, simply indicate the item you are bidding on along with the amount of your bid to MissouriTravelCouncil@gmail.com. If you’re outbid, you’ll receive an email alerting you to […]
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Posted in Industry News, Marketing. Comments closed

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